The Reset Conference

Hearing high sales averages of other photographers when you are barely making it is never fun. How do you go from making zero or minimal profit to a salary that can sustain your family? Are you working for pennies and don't even realize it? Are you trying to leave a corporate job but just cannot find the means to do so that will make it worth it to be fully self employed?

I have been there, I know it all too well, you are not alone. Five years ago I took the leap and left a very good salary with a major corporate bank to be a full time, self employed photographer. I took the chance that I could make it on my own and had to figure out a way to make at least the same income as I was making with the bank. I quickly surpassed that amount and then it doubled, and then it tripled! I went from photographing everything under the sun as I tried to make it work to fine tuning my business model in a way that allows me to specialize in senior portraits all year 'round.  I will help give you the tools you need to bring your sales to a point of profit, and share how I was able to do this in a gradual way and get to the point in my business that I have been able to maintain a high sales average for the last 3 years. If it's possible for me, it's possible for you!